We are Cincinnati’s Discount Bridal Shop in Reading’s Bridal District. We are the only place that you can save 30-60% off new designer wedding gowns in the area! We carry overstock items that we have curated from top designers and you won't find from any other Cincinnati bridal shops. We are completely off-the-rack, so you will take your gown home the day you fall in love with her! For 9 years we have focused on every bride and every body with gowns to purchase in sizes 2-32 all priced on average around $999. Book your appointment online, or call us at (513)821-1777 - we cannot wait to help you find your dream dress! Follow us on social media to see our latest gowns and sales at @snbbbridal on Instagram! Come find your something new at Blue Bridal!